DRY DAMAGE HAIR
All shampoos contain cleansers," explains Martin Rodriguez
Founder of KALEA ROSE HAIR CARE Rodriguez founder and educator for KALEA ROSE.
But those with naturally derived cleansers are less apt to rob your locks of
vital oils. (Kalea Rose hair care La Rose shampoo uses natural cleansers in their
shampoo.)
KALEA ROSE Platinum KERATIN shampoo
Helps prevent breakage and Dryness to your hair.
Platinum Sulfate free Keratin smoothing shampoo removes build up on hair & scalp. Providing moisture and strength to your hair.
Protects hair by Adding back the elements and nutrients to your hair.
Helps reduce frizz and flyaways
Give your hair life, shine and that silky feeling again with Platinum shampoo from KALEA ROSE HAIR CARE.
Platinum shampoo is great for keratin smoothing treatments or chemically treated hair.

Use products properly.
For maximum benefits, before applying shampoo or conditioner, emulsify
them in your hands. Then massage onto roots
(where hair is most porous), crown and finally, down sides of hair.
Kalea Rose Platinum Sodium Chloride-Free Shampoo
Washing your hair, use a shampoo free of
Sulfate free, sodium chloride free (salt). This ingredient can diminish
artificial hair color and can diminish the effects of keratin since keratin
coats the hair shaft.
Styling Products
•
Hairsprays, gels, styling creams and thermal
protectants.

•
Should
contain botanicals, proteins and other nutrients that promote healthy hair
while holding styles in place. Use products that are effective in small amounts
to prevent having to wash your hair frequently.
Don't overwash.
"Shampooing every day is drying to your hair and scalp,"
says Rodriguez Martin stylist at Ooh
la la salon salon in Fountain Valley ca. Instead, aim for two to three times a
week - and on off days, rinse with water and condition only your ends.
With kalea rose Passion conditioner
Do deep-condition.
If you use heat tools and style regularly, you must deep-condition
once a week," says Martin Rodriguez, founder of the KALEA ROSE hair-care
company. If your hair is very damaged, try using a THE CURE concentrated hair
mask in place of your daily conditioner (From midshaft down), suggests Kristen
Stewart of Ooh la la salon Fountain Valley ca.
Try: KALEA ROSE the cure for Damage DRY HAIR Intensive Restructuring
Treatment.
